Overview: Free vs. Premium
Free Plan Features
Connect Discord, Telegram, or Slack
Automated member signups
Unlimited free members
Basic invite page creation
Community management dashboard
Email support
Premium Plan Features
Price: $29/month + 3.5% transaction fee
Trial: 14 days free (full access)
Everything in Free, PLUS:
✅ Charge for community access
✅ Stripe payment integration
✅ Multi-tier subscriptions
✅ Free trials for members
✅ Coupon/discount codes
✅ Flexible pricing options
✅ Custom branded invite pages
✅ Embeddable payment widget
✅ Role-based access (Discord)
✅ 1-on-1 setup consultation
✅ 24/7 chat support with expert team business hours
✅ Member support included
✅ Affiliate program integration
✅ Analytics and tracking
✅ Automated billing management
Critical Note: A Premium subscription is required for paid invite pages to function and accept new paid members. The Free plan cannot process payments.
Feature #1: Charge for Access (Core Monetization)
This is THE feature that transforms your community into a business.
What It Enables
With Premium, you can charge members subscription fees to access your community:
Set your own pricing ($7-$500+ range)
Recurring revenue (weekly, monthly, quarterly, annually)
One-time payments (lifetime access)
Automatic payment processing via Stripe
Automated member management based on payment status
How It Works
You set the price in your LaunchPass offer page
Members subscribe through your signup page
Payment processes automatically via Stripe
Member gets access via automated invite
Recurring billing happens automatically
Failed payments trigger automatic follow-up
Cancellations remove access automatically
Revenue Potential
Example scenarios:
Scenario 1: Small Community
50 members × $29/month = $1,450 MRR
Annual revenue: $17,400
After fees (~7%): $16,182 net
Scenario 2: Mid-Size Community
200 members × $49/month = $9,800 MRR
Annual revenue: $117,600
After fees (~7%): $109,368 net
Scenario 3: Large Community
750 members × $79/month = $59,250 MRR
Annual revenue: $711,000
After fees (~7%): $661,230 net
Fee Structure
You pay:
LaunchPass: $29/month + 3.5% per transaction
Stripe: 2.9% + $0.30 per transaction
Total fees: ~6.5-7% of revenue
Example calculation:
Member pays: $50/month - Stripe fee: $1.75 - LaunchPass fee: $1.75 = You receive: $46.50 (93%)
Why This Matters: Unlike platforms charging 10-30% fees, LaunchPass keeps costs low so you keep more revenue.
Feature #2: 1-on-1 Configuration Consultation
Get expert help setting up your community for success.
What's Included
Free personalized setup call with LaunchPass experts:
Platform configuration (Discord/Slack/Telegram)
Optimal channel structure
Role and permission setup
Pricing strategy recommendations
Growth tactics specific to your niche
Technical troubleshooting
Best practices from successful communities
How to Book
Visit launchpass.com
Click "Book a Demo" or "Schedule Setup Call"
Choose available time slot
Consultation is completely free for Premium members
What to Prepare
Before your call, have ready:
Your community's purpose and target audience
Rough pricing ideas
Questions about specific features
Any existing content or structure plans
Your availability for launch timeline
Value of Expert Guidance
DIY Setup: 5-10 hours of trial and error
With Consultation: 10-30 minute call + optimized setup
Benefits:
Avoid common mistakes
Launch faster (days vs. weeks)
Implement proven strategies
Get insider tips from top communities
Ongoing support relationship
Feature #3: Unlimited 24/7 Support
Round-the-clock help for you AND your members.
For Community Owners (You)
Access to LaunchPass support team 24/7:
Live chat in your dashboard
Email: [email protected]
Response time: Typically within hours
Customer Success Team's hours are 10am-6pm EST
Limited weekend and holiday coverage
What Support Helps With:
Technical issues and bugs
Platform configuration questions
Payment processing issues
Feature usage guidance
Growth strategy advice
Integration assistance
Priority troubleshooting
For Your Members
LaunchPass provides support to YOUR members:
Help with signup/payment issues
Activation problems
Subscription management
Technical troubleshooting
General LaunchPass questions
Why This Matters:
Reduces your support burden significantly
Members get help even when you're unavailable
Professional support experience
Faster resolution of technical issues
You focus on content, not tech support
Member Support Channels:
Email replies to activation emails
Support links in member portal
Help documentation
Troubleshooting guides
Support Response Times
Typical response times, within office hours:
Urgent issues: 1-4 hours
General questions: 4-12 hours
Weekend/holidays: 12-24 hours
Priority support available for Ultra plan members, please note our team's office hours.
Feature #4: Multi-Tier Subscriptions
Offer Bronze, Silver, Gold (or any tier names) memberships with different pricing and access.
Why Multi-Tier Works
Benefits of tiered pricing:
Captures more market: Some pay more, some pay less
Upsell opportunities: Move members to higher tiers
Perceived value: Multiple options = more sales
Revenue optimization: Premium tiers increase average revenue
Member segmentation: Different content for different tiers
Pricing psychology:
Offering 3 tiers increases conversions by 20-30%
Middle tier usually sells best (anchor pricing)
Premium tier increases perceived value of all tiers
How to Set Up Multi-Tier
Step 1: Plan Your Tiers
Example structure:
BRONZE ($29/month) - Access to general discussion channels - Weekly Q&A sessions - Resource library
SILVER ($79/month) - Everything in Bronze - Daily market analysis - Priority support - Monthly 1-on-1 coaching call
GOLD ($149/month) - Everything in Silver - Real-time trading alerts - Private mastermind channel - Weekly group coaching - Annual strategy session
Step 2: Create Separate Offers in LaunchPass
Each tier = separate offer page
Different pricing for each
Different role assignment (Discord)
Different channel access
Step 3: Configure Platform Access
For Discord:
Create role for each tier (Bronze, Silver, Gold)
Set channel permissions:
Some channels: All paid members
Some channels: Silver + Gold only
Some channels: Gold only
LaunchPass assigns correct role based on subscription
For Slack:
Create different channels for each tier
Set who can access which channels
LaunchPass manages invitations
For Telegram:
Create different groups/channels per tier
LaunchPass adds members to appropriate groups
Tier Naming Ideas
Classic:
Bronze / Silver / Gold
Basic / Pro / Premium
Starter / Growth / Enterprise
Value-Based:
Essential / Professional / Elite
Member / VIP / Platinum
Access / Advantage / All-Access
Creative/Niche:
Padawan / Knight / Master (Star Wars community)
Rookie / Pro / Legend (Sports community)
Apprentice / Journeyman / Master (Craft community)
Managing Tier Upgrades
Member wants to upgrade:
They cancel current tier
Subscribe to higher tier
You manually adjust if needed
Consider offering upgrade discount
Best practice: Make upgrades seamless by prorating differences.
Full guide: How to Create Multi-Tier Subscriptions
Feature #5: Free Trials
Let members try before they buy—dramatically increases conversions.
Available Trial Periods
1 week trial
2 week trial
1 month trial
Members get full access during trial, charged after trial ends.
Why Free Trials Work
Conversion data:
Offers WITH trials convert 30-50% higher
Trials reduce purchase anxiety
Members experience value firsthand
"Try before buy" removes barriers
Member psychology:
Low commitment to start
Builds trust quickly
Proves value immediately
Creates habit/dependency
Setting Up Free Trials
In your LaunchPass offer page:
Edit your offer
Find "Free Trial" option
Select trial duration (1 week, 2 weeks, or 1 month)
Save and publish
What happens:
Member signs up with payment info
Gets immediate full access
Not charged during trial period
Auto-charged after trial unless cancelled
Email reminders before trial ends
Trial Best Practices
Do:
✓ Over-deliver value during trial
✓ Engage trial members immediately
✓ Send reminder 2 days before trial ends
✓ Showcase member success stories
✓ Personally welcome trial members
Don't:
✗ Ignore trial members
✗ Gate best content from trial
✗ Make trial too short (1 week minimum)
✗ Forget to remind before charging
Trial-to-Paid Conversion
Target conversion rate: 40-60% of trial members convert to paid
How to increase conversions:
Immediate welcome and onboarding
Quick wins in first 48 hours
Personal check-in during trial
Testimonials from existing members
Clear value demonstration
Reminder email before trial ends
Feature #6: Coupons & Discount Codes
Create promotional codes for special offers and partnerships.
Use Cases for Coupons
Launch promotions:
Early bird discount (30% off)
Limited-time launch offer
Founding member pricing
Affiliate/partner codes:
Influencer-specific codes
Partner discount codes
Referral rewards
Seasonal campaigns:
Black Friday deals
New Year promotions
Birthday month discounts
Win-back campaigns:
Cancelled member offers
Inactive member incentives
Re-engagement discounts
Special circumstances:
Student discounts
Group rates
Scholarship programs
Creating Coupons
Coupons are created in Stripe, then enabled in LaunchPass:
Step 1: Create in Stripe
Log into Stripe dashboard
Products → Coupons
Click "New Coupon"
Set details:
Name (internal only)
Coupon Code (what members enter)
Discount type (% or fixed amount)
Duration (once, forever, repeating months)
Save coupon
Step 2: Enable in LaunchPass
Edit your offer page
Find "Enable Coupons" option
Toggle on
Save and publish
Step 3: Share Code
Members enter code at checkout
Discount applies automatically
Tracked in Stripe dashboard
Full guide: How to Create a Coupon
Coupon Strategy
Discount amounts:
Small (10-15%): Slight incentive
Medium (20-30%): Strong motivator
Large (40-50%): Urgent action driver
Duration types:
Once: First month/payment only
Forever: Every payment (use cautiously!)
3/6 months: Limited time recurring
Tracking effectiveness:
Monitor usage in Stripe
Track which codes convert best
Calculate ROI per campaign
Optimize future promotions
Feature #7: Flexible Pricing
Set any price point and billing frequency that works for your community.
Pricing Options
Recurring Subscriptions:
Daily: $X per day (uncommon, very specific use cases)
Weekly: $X per week
Monthly: Most popular option
Quarterly: Every 3 months
Semi-Annual: Every 6 months
Annual: Once per year (typically discounted)
One-Time Payments:
Lifetime access
Course/workshop fee
Event access
Download/resource purchase
Price Range Success Stories
$7-$20/month:
Hobby communities
Casual networks
Entry-level education
$29-$79/month:
Professional development
Specialized education
Trading/finance communities
Content creator networks
$99-$199/month:
High-value coaching
Expert access
Premium training
Exclusive masterminds
$200-$500+/month:
Elite masterminds
High-touch coaching
Enterprise solutions
VIP access
Pricing Strategy
Value-based pricing:
Price based on outcomes, not time
What's the ROI for members?
What problem do you solve?
How much is solution worth?
Competitive analysis:
Research similar communities
Don't race to bottom on price
Differentiate on value, not price
Psychological pricing:
$97 feels better than $100
$49 converts better than $50
Annual plans: offer 15-25% discount
Testing:
Start higher than you think
Easier to lower than raise
Test different price points
Survey non-converters on price objections
Annual Discount Calculator
Monthly vs. Annual savings:
Monthly: $49/month × 12 = $588/year Annual: $499/year (saves $89 = 15% off)
Monthly: $99/month × 12 = $1,188/year Annual: $999/year (saves $189 = 16% off)
Annual benefits:
Lower churn (committed for year)
Immediate cash flow
Member psychology (sunk cost)
Predictable revenue
Feature #8: Custom Invite Pages
Create beautiful, branded signup pages that convert.
Customization Options
Visual Elements:
Upload your logo
Add cover/banner images
Embed promotional videos
Choose brand colors
Select text colors
Background customization
Content Elements:
Compelling headline
Detailed description
Feature/benefit lists
Pricing display
Testimonials (in description)
Call-to-action button text
Technical Elements:
Custom URL slug
Meta description for SEO
Open Graph tags
Analytics tracking codes
Design Best Practices
Above the fold:
Clear value proposition
Eye-catching visual
Prominent pricing
Subscribe button visible
Social proof:
Member count
Testimonial quotes
Success stories
Results/outcomes
Clarity:
Easy to scan
Bullet points for benefits
Short paragraphs
Clear pricing structure
Mobile optimization:
Responsive design (automatic)
Large, tappable buttons
Readable text size
Fast loading
Video Content
Adding video increases conversions by 80%+
Video types that work:
Personal welcome from you (1-2 minutes)
Community tour/walkthrough
Member testimonials
Value demonstration
"Day in the life" content
Video specs:
Host on YouTube or Vimeo
Embed URL in LaunchPass
Keep under 3 minutes
Good lighting and audio
Clear call-to-action at end
Conversion Optimization
Elements that increase conversions:
Professional design
Clear value proposition
Social proof/testimonials
Urgency (limited spots, special pricing)
Risk reversal (free trial, money-back guarantee)
Simple, frictionless signup
A/B testing ideas:
Different headlines
Price presentation
With/without video
Various CTA button colors
Description length
Feature #9: Embeddable Widget
Accept subscriptions directly on your own website.
Why Use the Widget
Benefits:
Keep visitors on YOUR domain
Higher conversion (fewer clicks)
Professional brand experience
SEO benefits (traffic to your site)
Full control over page context
Conversion data:
Embedded widgets convert 15-25% higher
Reduces friction (no redirect)
Maintains brand consistency
How to Embed
Step 1: Get Embed Code
LaunchPass dashboard
Find your offer
Click "</Embed>" button
Two code snippets appear
Step 2: Add Button Code
Copy first code snippet
Paste where you want subscribe button
Customizable button text
Step 3: Add Widget Code
Copy second code snippet
Paste at bottom of page (before
</body>
)Loads payment functionality
Step 4: Publish
Test the button
Verify payment widget appears
Complete test subscription
Platform Support
Works with:
WordPress (custom HTML block)
Squarespace (Embed block)
Webflow (Embed element)
Wix (iframe workaround)
Shopify (custom HTML)
Custom HTML sites
Most website builders
Note: Wix requires special configuration due to iframe limitations.
Full guide: How to Embed the LaunchPass Payment Widget
Advanced Integration
Multiple tiers on one page:
Embed widgets for each tier
Side-by-side comparison
Single page, multiple options
Better user experience
Custom styling:
Match your website design
CSS customization possible
Seamless brand integration
Feature #10: Role-Based Access (Discord Specific)
Sell access to specific roles and channels on your Discord server.
How It Works
Discord's role system:
Roles control permissions
Roles determine channel access
Members can have multiple roles
Roles create visual hierarchy
LaunchPass integration:
You specify which role to assign
Member subscribes and activates
Bot automatically assigns role
Role grants access to premium channels
Role removed if subscription cancels
Setting Up Role-Based Access
Step 1: Create Roles in Discord
Server Settings → Roles
Create role (e.g., "Premium Member")
Set permissions
Choose role color
Save
Step 2: Configure Channels
Create/edit premium channels
Permissions → Deny @everyone
Allow your premium role
Lock icon appears on channel
Step 3: Set in LaunchPass
Create/edit offer page
"Roles to Assign" field
Enter exact role name from Discord
Save and publish
Multi-Tier Role Structure
Example hierarchy:
LaunchPass Bot (top - manages all)
Owner/Admin Moderators
Gold Member (highest paid tier)
Silver Member (mid tier)
Bronze Member (entry tier)
@everyone (default)
Access structure:
Bronze: Access to Bronze channels only
Silver: Access to Bronze + Silver channels
Gold: Access to all channels
Best Practices
Role naming:
Clear and descriptive
Match tier names exactly
Professional appearance
Easy to understand
Permission management:
Start restrictive, open up as needed
Test thoroughly before launch
Document role purposes
Regular permission audits
Visual distinction:
Different colors per tier
Easy identification
Member status clear
Encourages upgrades
Comparing Plans: Which is Right for You?
Choose FREE Plan If:
Building audience before monetizing
Testing community concept
Not ready to charge yet
Learning the platform
Growing organically first
Choose PREMIUM Plan If:
Ready to monetize immediately
Have audience waiting
Want recurring revenue
Need advanced features
Serious about community business
Want 24/7 support
Choose ULTRA Plan If:
1,000+ members
Need custom solution
Want advanced analytics
Require white-label branding
Need dedicated account manager
Enterprise-level support
Getting Started with Premium
Sign Up Process
Visit launchpass.com
Connect your Discord/Slack/Telegram
Create your first offer page
Start 14-day free trial
Test all premium features
Launch when ready
14-Day Free Trial
What's included:
Full Premium access
All features unlocked
Cancel anytime before Day 14
No charges if you cancel
Trial tips:
Set calendar reminder for Day 12
Test all features thoroughly
Get first members during trial
Validate pricing and value
Decide by Day 13
After Trial Ends
If you continue:
$29/month billing begins
3.5% transaction fee on payments
All features remain active
Cancel anytime
If you cancel:
Reverts to Free plan
Paid features disabled
Existing members handled manually
Data retained
Maximizing Premium Features
Feature Combination Strategies
Strategy 1: The Launcher
Custom invite page with video
Free 2-week trial
Launch discount coupon (30% off)
Single tier to start
Result: Lower barrier, high conversions
Strategy 2: The Optimizer
Three-tier structure
Annual pricing option (save 20%)
No trial (strong value prop)
Embedded widget on website
Result: Higher ARPU, multiple price points
Strategy 3: The Scaler
Multi-tier + affiliate program
Coupons for partners
1-week trial
Custom pages per tier
Result: Viral growth, maximized revenue
Common Mistakes to Avoid
Mistake #1: Overcomplicating tiers
Start with one tier
Add complexity only when validated
Too many options = decision paralysis
Mistake #2: Pricing too low
Undervaluing your expertise
Race to bottom on price
Start higher, can always lower
Mistake #3: Ignoring free trial
Trials significantly increase conversions
Letting people "try before buy" builds trust
Use at least 1-week trial
Mistake #4: Poor invite page
Weak value proposition
No social proof
Missing video content
Generic, unprofessional appearance
Mistake #5: Not using support
Setup consultation is FREE
24/7 support available
Leverage expert guidance
Don't struggle alone
Resources & Next Steps
Essential Guides
Setup:
Features:
Growth:
Get Help
Free Consultation: Book a free 1-on-1 setup call: launchpass.com
24/7 Support:
Email: [email protected]
Live chat in dashboard
Response within hours
Help Center: help.launchpass.com
Conclusion: Unlock Your Community's Potential
LaunchPass Premium gives you everything needed to build a thriving, profitable community. For just $29/month, you get professional tools that would cost thousands to build yourself, plus expert support every step of the way.
The math is simple:
With 2-3 members at $20/month, Premium pays for itself
Everything beyond that is profit
Features that increase conversions pay dividends
24/7 support saves countless hours
Most successful communities follow this path:
Week 1: Start free trial, set up community
Week 2: Launch with free trial offer
Month 1: Get first 20-50 members
Month 2-3: Optimize, add features
Month 6+: Scale to 100+ members
Year 2: Consider multi-tier or Ultra plan
You have everything you need. The features are powerful. The support is there. The community is waiting.
Start your 14-day free trial today and unlock the full potential of your community.